During the APEC meeting held last week, NVIDIA held meetings with South Korean President Lee Jae-myung and senior executives from Samsung, SK Group, and Hyundai Motor Group. It also announced that it would supply more than 260,000 advanced AI chips to the South Korean government and major South Korean enterprises.

The South Korean government plans to invest in AI infrastructure and adopt more than 50,000 of NVIDIA’s latest chips. Samsung, SK Group, and Hyundai Motor will also deploy 50,000 AI chips each in their AI factories for semiconductor and automobile manufacturing, among other fields. In addition, South Korean Internet giant Naver will purchase 60,000 NVIDIA chips.

According to Yonhap News Agency, the GPUs that NVIDIA will supply to the South Korean government and South Korean enterprises are mainly the GB200 Grace Blackwell, with a part of the RTX 6000 series. It is estimated that the total value of NVIDIA’s supply will be about 10 trillion to 14 trillion won.

Samsung and NVIDIA announced that they are jointly developing HBM4. Samsung’s HBM4 adopts its own sixth-generation 10nm-class DRAM and 4nm logic substrates, with a processing speed of up to 11Gbps, which is far higher than the JEDEC standard of 8Gbps.

SK Hynix, NVIDIA’s largest HBM supplier, previously announced plans to start shipping its latest HBM4 chips in the fourth quarter.

On the evening of October 30, Huang Renxun, founder and CEO of NVIDIA, had fried chicken and beer with Samsung Chairman Lee Jae-yong and Hyundai Motor Group Executive Chairman Chung Eui-sun at a popular restaurant in Seoul, South Korea. Huang Renxun gave each of them a bottle of Japanese whiskey with his signed message and an NVIDIA DGX supercomputer. He also went outside the restaurant to distribute gifts to the onlookers and brought fried chicken out to share with the crowd gathered outside the restaurant after the dinner. Huang Renxun’s daughter, Madison Huang, accompanied him throughout the entire process.

On October 31, during the APEC meeting, South Korean President Lee Jae-myung held an official meeting with Huang Renxun. Huang Renxun also introduced his daughter Madison to Lee Jae-myung during the intermission of the meeting.

Madison Huang currently serves as Senior Director of Product and Technical Marketing for NVIDIA’s Physical AI Platform, overseeing multiple platforms including NVIDIA Omniverse, NVIDIA Cosmos World Foundation Model, and NVIDIA Isaac Robotics Platform. Her team is responsible for driving NVIDIA’s marketing plans, promotion strategies, and developer empowerment in the fields of industrial digitalization and physical AI.

She has frequently appeared at important NVIDIA events this year. In addition to the exchange trip to South Korea, she appeared in a live interview program of the OpenUSD Insiders Series on NVIDIA Omniverse’s official channel on October 9 this year. She discussed how to transform robot development with Dr. Xie Chen, founder and CEO of Guanglun Intelligence, and Mustafa Mohammadi, head of development. This appearance attracted widespread attention.

Huang Renxun is 62 years old and has a son and a daughter. His son Spencer is 35 years old, and his daughter Madison is 34 years old. Spencer also works in NVIDIA’s Omniverse and Robotics team as a Robotics Product Line Manager, with responsibilities including expanding simulation workloads such as synthetic data generation, verification, and testing processes. Madison’s boyfriend, Nico Caprez, also works at NVIDIA as a Corporate Development Manager.

Initially, Huang Renxun’s children pursued careers in the catering industry. Madison first studied restaurant operations and culinary arts, and later worked at the French luxury giant LVMH Group for nearly four years. After graduating from Columbia College, Spencer studied Chinese at National Taiwan University and co-founded a cocktail bar in Taipei, which operated until it closed in May 2021.

The turning point came in 2019, when the two enrolled in a six-week online course at the Massachusetts Institute of Technology (MIT), focusing on AI. In the same year, they respectively pursued Master of Business Administration (MBA) degrees—Madison at London Business School and Spencer at New York University. Subsequently, Madison and Spencer joined NVIDIA in 2020 and 2022 respectively, and have been promoted step by step.

In the eyes of NVIDIA employees, this sibling pair works very hard and is full of enthusiasm for the company. Madison’s personality is more like Huang Renxun—she is decisive, efficient, sets high standards, and speaks straightforwardly. Spencer, on the other hand, has a gentler and more humble personality and keeps a low profile.

According to documents submitted by NVIDIA to the U.S. Securities and Exchange Commission, Madison’s annual income at NVIDIA (including salary, bonuses, and benefits) has increased from $160,000 in 2021 to $1.13 million in 2024 (equivalent to approximately 80.4 billion RMB). Spencer’s annual income has grown from $130,000 in 2022 to $530,000 in 2024 (equivalent to approximately 37.7 billion RMB). It is not yet clear whether they hold NVIDIA stocks.

Madison was promoted to Senior Director in March this year and reports to Rev Lebaredian, Vice President of NVIDIA Omniverse and Simulation Technology. Rev Lebaredian reports directly to Huang Renxun.

According to a report by The Information in August this year, Madison has joined a core team of more than a dozen executives at NVIDIA. Her main responsibilities include accompanying Huang Renxun to important speaking events, organizing key activities, and carrying out work behind the scenes.

None of Huang Renxun’s children work in NVIDIA’s core business departments; instead, they are in the “potential” departments of Omniverse and robotics business. Currently, the revenue scale of this business is much smaller than that of NVIDIA’s core data center and PC businesses, but it carries Huang Renxun’s ambition for the huge future market in the fields of robotics, automobiles, and industrial manufacturing.

Now, the career development trends of Huang Renxun’s children have attracted much attention. Most children of Silicon Valley tech giant founders avoid the path of inheriting the family business. However, this sibling pair has gradually taken on important positions through rapid promotions at NVIDIA, which to some extent makes them “exceptions” in the Bay Area tech circle.

In an internal meeting earlier this year, Huang Renxun responded to questions about “nepotism at NVIDIA,” stating that many children of NVIDIA employees work at the company, and this should not be an issue. Many “second-generation NVIDIA employees” have performed better than their parents.